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Digital Marketing

Twitter Marketing for Dummies 140-Character Book Review During a Stopover in St. Louis

January 13, 2010 By Finn Leave a Comment

While on my cramped flight to Chicago with less then amicable elders, I found my escape in the form of: 1) “Reckoning” by the Grateful Dead & 2) “Twitter Marketing for Dummies” by Kyle Lacy. I pre-ordered Lacy’s book back in, what was it, October & I had it half-read in a few days. Then […]

Filed Under: Digital Marketing, social media

Is Your Blog Prepped for Cyber Monday?

November 29, 2009 By Finn 2 Comments

Right now I’m watching the Colts work a comeback against the Texans. Then I’m going to go to the gym and finally get my body back in shape and my energy up. Last year at this time I was prepping blog posts for release on Cyber Monday. How many posts? 7, if memory serves, all […]

Filed Under: Digital Marketing, Ecommerce

Can Your Business Handle the Drama Caused By a Nail?

November 25, 2009 By Finn 8 Comments

So my grandfather got new tires last Saturday from the local gas station. The tires were part of his pre-Florida roadtrip tune-up. Snowbirds need to make sure their wings are ready for flight. The owner of the gas station & oldold man Finn have been friends since long before my existence. In fact, that gas […]

Filed Under: Digital Marketing

The Adaptability of Social Media

November 23, 2009 By Finn Leave a Comment

“Water shapes its course according to the nature of the ground over which it flows” – Sun Tzu Do enough research about social media and you’ll find contradictions. For every purist who tells you to engage in the conversation there’s another whose telling you to target and get results. Then some think the roof will […]

Filed Under: Digital Marketing, social media

Is It 2.0, Social Media, New Media, or Inbound Marketing? Picking a Name that Sticks

November 20, 2009 By Finn 1 Comment

The problem with getting in on the second floor of a movement is that usually the boundaries aren’t defined. Take this example: Are you a business looking to enhance your web presence? Do you know what you’re looking for? You were probably overwhelmed with a mountain of concepts. Keep those business strategies safe and dry […]

Filed Under: Digital Marketing, Inbound, social media

With TweetUps, the AfterTweetUp Is the One to Attend

November 19, 2009 By Finn 4 Comments

We’re getting better with our TweetUps in The Region – Chicago South Suburbs to South Bend. We’ve got a cool one coming up in December – if you like bowling. And Lord help the poor Ghet who doesn’t tie in charity / non-profit when sponsoring our get-togethers. I think #NWITweetUp will grow from a fad […]

Filed Under: Digital Marketing, social media Tagged With: meetup

Sometimes It’s Good Not to Be the King

November 13, 2009 By Finn 2 Comments

(amazing the things you find when you flickr search “not the king.” Flickr photo by Don Soto) The essence of Brogan’s post “Content Is Not King” from yesterday was: “Content is currency. You’re the king.” Yesterday I reaffirmed my belief in why Content will forever be king. Today, I reaffirm why You and I are […]

Filed Under: Digital Marketing, social media Tagged With: meetup

99 Weeks and the Recovery from the Corporate Needle

November 11, 2009 By Finn Leave a Comment

A long back-end of 2009 came to a peaceful end. I’ll miss the production crew, but unless something magical happens the synergy in that office we’ll never go back to the way it was. At least not today and probably not tomorrow. “I’ve seen the needle and the damage done,” – Neil Young. I’ve been […]

Filed Under: Digital Marketing Tagged With: livemercial, startuplife

2009 Halloween Social Media Revolution in Indy

October 31, 2009 By Finn 2 Comments

Sometimes things don’t go according to plan. If you’re lucky, those things end up working about better than you could have ever imagined. I came down to Indy for 2009 Halloween to see the sacred, hallowed grounds for Indianapolis New Media Marketers from 96th Street to Greenwood:  The Bean Cup. Today is the last day […]

Filed Under: Digital Marketing, social media Tagged With: meetup

Social Media Presentation Video – Valparaiso Chamber of Commerce

October 13, 2009 By Finn Leave a Comment

(Nat Finn, Nichole Baiel, and Rahsaan Taylor giving a Social Media Presentation at the Valparaiso Chamber of Commerce – August 25, 2009) Finally got the video playlist set up from the Social Media Presentation me and a couple co-workers gave before the Valparaiso (IN) Chamber of Commerce. Here it is The YouTube playlist we used […]

Filed Under: Digital Marketing, social media Tagged With: meetup

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